Deal Creates ‘One-Stop Shop’ for Retail Visual Merchandisers


retail visual merchandisers
There is exciting news today in the world of in-store experience, as industry leaders Rose Displays and Visual Creations have joined forces to create a true “one-stop shop” for store planners and retail visual merchandisers.

Rose Displays, a Salem, Mass.-based visual communications company specializing in commercial Signware™ systems, LED light boxes, digital and interactive technologies, and custom display solutions, has been acquired by Visual Creations of Pawtucket, R.I., a full-service designer and manufacturer of innovative, creative and cost-effective POP displays and store fixtures.

Executives at both firms report that the new alliance will expand their ability to work with leading retail brands to create visual communications solutions and display systems that attract shoppers’ attention, enhance the in-store experience and generate sales.

“Visual Creations has taken another big step toward our goal of creating a one-stop shopping experience for retail visual merchandisers with the acquisition of Rose Displays, the industry brand leader in signware, retail visual communications systems and custom merchandising solutions. Together, the combination of our teams, talent and experience will add significant value to our retail partnerships,” said Jay Long, president and CEO of Visual Creations, which operates a state-of-the-art, 300,000-square-foot manufacturing facility in Rhode Island.

The new alliance is “a perfect example of 1+1=3,” said Dean Rubin, CEO of Rose Displays. “By combining both companies’ skills in design, engineering, manufacturing, fulfillment and service, we can now offer retailers and brands complete in-store visual and merchandising solutions, all manufactured under one roof. With our shared values of making it easy for our customers to succeed, we truly have formed the perfect one-stop shop.”

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What does this mean for our customers?

Rose Displays is now a subsidiary of Visual Creations and will continue to operate as Rose Displays. Customers will still contact Rose Displays just as they always have and continue to count on Rose Displays to be their trusted provider for custom visual communication solutions. The same holds true for each of our valued customers at Visual Creations.

The acquisition of the Rose Displays brand and its assets will greatly benefit both companies, building on a natural synergy between the two industry leaders as they work to expand their market share and deliver even greater value for customers.

Our companies have worked together frequently over the years and have established a very friendly relationship. We hold similar values and philosophies on doing business: emphasizing honesty and integrity as we design and deliver exceptional products and services, while always putting our customers first.

At Rose Displays (established in 1980 by industry pioneer Sid Rose), we’re very proud of our long track record of helping customers devise signware solutions and visual merchandising strategies that make a difference.

Please don’t hesitate to contact us with any questions you may have. Now that we have joined forces, both companies look forward to being able to serve you better than ever!

Visit Visual Creations here.

Learn more about Rose Displays here.

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